¶ RevCent Track.js
All RevCent users have access to our in house domain tracking system, called Track.js. By inserting our javascript code onto each of your websites, you can track visitors across multiple domains until they ultimately make a purchase.
Important: Only domains that you have added to your Tracking Domains in RevCent will have tracking enabled. RevCent does not blindly track across the internet, we must know that the domain being tracked is from a specific RevCent user. Make sure you Create A Tracking Domain before installing Track.js.
¶ Why Use Track.js?
- Track.js enables you to track from initial visit to final purchase for visitors across all of your domains.
- Attach any type of metadata to a visitor and have it persist even after a purchase is made.
- Regardless of acquisition channel, you can accurately track conversions using Track.js custom url parameters.
¶ View Tracking Domains
View your tracking domains by clicking Tracking > Domain > Domains in the sidebar, or go to https://revcent.com/user/tracking-domains
¶ Create A Tracking Domain
Create a new tracking domain by clicking the Create New Tracking Domain button when viewing all tracking domains or go to https://revcent.com/user/new-tracking-domain
¶ Name
Enter a name for the tracking domain.
¶ Description
Enter a description for the tracking domain.
¶ Status
Set the status for the tracking domain.
¶ Domain
Enter your domain. Only requests that come from this domain will be tracked.
Once the tracking domain is created you will be forwarded to the Edit Tracking Domain page for the new tracking domain. You can then add custom URL parameters for RevCent to pull for cookies and metadata.
¶ Edit A Tracking Domain
Edit an existing tracking domain by clicking the edit icon when viewing all tracking domains.
¶ Name
Enter a name for the tracking domain.
¶ Description
Enter a description for the tracking domain.
¶ Status
Set the status for the tracking domain.
¶ Domain
Enter your domain. Only requests that come from this domain will be tracked.
¶ HTML Code
Copy and paste the HTML code before the closing body tag on each page of your website.
¶ URL Param To Cookie
You can specify URL parameters to be automatically pulled from the URL of any page that the Track.js code is installed. The URL parameter value will be added with the Cookie Name as a browser cookie for the visitor.
¶ URL Param
The URL parameter to search for in the URL.
¶ Cookie Name
If the URL parameter is present and a value is provided, this is the cookie name assigned to the value. Cookie name is also used for the metadata name.
¶ Days
The number of days to save the cookie. Metadata persists with the customer indefinitely if a sale is created.
¶ Default Value
Advanced use. If you wish to assign a default value instead of retrieving the actual value. This is useful when instead of searching the URL for a parameter, you would like to have a cookie automatically created with a fixed value as if the parameter existed.
¶ URL Param to Cookie Example
Example Settings: We will use the settings from the image above with URL Param: bing_clickid and Cookie Name: BingClickID
Visitor lands on your site URL: https://www.mydomain.com?bing_clickid=12345
- You specify bing_clickid as the URL Param in the settings and BingClickID as the Cookie Name.
- The bing_clickid parameter is found in the Example URL with 12345 as the value.
- A cookie is automatically created for the visitor to the page, and the cookie name of BingClickID is assigned a cookie value of 12345.
- The cookie persists across all RevCent hosted pages and independent domains with Track.js installed.
- If a sale is made the sale will have an attached metadata of BingClickID:12345
Remember: You can add multiple URL params to the list. So you can have a url with parameters ?bing_clickid=12345&bing_campaign=888 to save both bing_clickid and bing_campaign values.
¶ Install Track.js
Once you have created a tracking domain in RevCent, installing RevCent Track.js on your domain is simple.
Copy and paste the below HTML code before the closing body tag on each page of your website. Thats it!
<script type="text/javascript" src="https://cdn.revcent.com/js/track.js"></script>